MTB, Climbing and much more in Finale Ligure
Some months ago I had a chat with Claudio Casanova, Councilor for Tourism, Sport and Culture of Finale Ligure, Italy. Finale is a small village of about 11.000 inhabitants, visited every year by approximately 800 000 tourists. It is located in North-West Italy, on the sea. Just few years ago the number of visitors was 600 000 per year. The – still promising – increase finds its roots in the sport vocation of Finale. More than just a sea&sun destination, the charming village hosts all year long thousands of sportspersons, to the point that they now represent an incidence of up to the 30% of the arrivals. And, needless to say, this figure is of paramount importance in terms of season-adjust. Climbers and riders are far more winter-friendly than sun-bathers. Claudio Casanova offered me a full overview of sport in Finale, having in mind not just well known tourist products but the benefits of the promotion of sport at local level more in general. The Councilor recalled th